Challenges Facing E–Commerce: A Case Study of Amazon vs Snapdeal
||International Journal of Computer Trends and Technology (IJCTT)||
|© 2019 by IJCTT Journal|
|Year of Publication : 2019|
|Authors : Surbhi Gambhir|
|DOI : 10.14445/22312803/IJCTT-V67I7P104|
MLA Style:Surbhi Gambhir"Challenges Facing E–Commerce: A Case Study of Amazon vs Snapdeal" International Journal of Computer Trends and Technology 67.7 (2019): 19-25.
APA Style Surbhi Gambhir. Challenges Facing E–Commerce: A Case Study of Amazon vs Snapdeal International Journal of Computer Trends and Technology, 67(7),19-25.
Information technology has transfigured the way people used to work . In a lively business environment which is characterised by exceptional competition and ever changing consumer’s behaviour, attracting, satisfying and retaining the consumers is of great importance for every company. The biggest advantage offered by internet is the advent of e-commerce or online shopping, by leaving the traditional age behind many producers and service providers are entering into the wave of internet. E-commerce players like Amazon, Snapdeal, Flipkart, limeroad and many more allows you to purchase anything at a reasonable price at a mere click or touch of your finger. Logistics service serves as the key differentiator.
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