Efficient Personalized Mobile Search Using Stemming Algorithms

International Journal of Computer Trends and Technology (IJCTT)          
© 2015 by IJCTT Journal
Volume-25 Number-1
Year of Publication : 2015
Authors : Panguluri Spandana, Mrs.K.Sindhura


Panguluri Spandana, Mrs.K.Sindhura "Efficient Personalized Mobile Search Using Stemming Algorithms". International Journal of Computer Trends and Technology (IJCTT) V25(1):35-40, July 2015. ISSN:2231-2803. www.ijcttjournal.org. Published by Seventh Sense Research Group.

Abstract -
Personalized mobile search engine provides search results to user by capturing user search interests. Interests are classified by creating a user profile dynamically and search is categorized in various facets. Facets are content search, location search and semantic search. User preferred facet is extracted using ontology meaning whose click-throughs are saved to personalize the results and perform re-ranking based on mine words. Location search obtains users location data dynamically using GPS positions by geo code technique. Semantic search provides the intention and contextual meaning of the keyword search by applying porter stemmer algorithm with datasets to provide words and eliminate stop-words in the search. Existing system provided manual location search which is not user-friendly and also no mobile search engine has semantic search feature. Also user privacy is not maintained in existing system. The proposed system is a brand new and realistic style of personalization for user profiles categorized into facets. Privacy issue is addressed by restricting the user information to be exposed to server by maintaining user search details at the client system itself. This assures good ranking quality and controls privacy smoothly. General search and personal search are differentiated based on delete history. The proposed one is an enhanced approach for personalizing mobile search mining all the facets of the user and uses a client-server architecture which is prototyped on Google Android Platform.

[1] Lidan Shou, He Bai, Ke Chen, and Gang Chen,"Supporting Privacy Protection in Personalized Web Search," vol . 26, no. 2, Feb 2014
[2] Kenneth Wai-Ting Leung,Dik Lun Lee, and Wang-Chien Lee “PMSE: A Personalized Mobile Search Engine”, IEEE Transactions On Knowledge And Data Engineering, Vol. 25, No. 4, April 2013.
[3] Diego Kenneth Wai-Ting Leung, Wilfred Ng, and Dik Lun Lee, “Personalized Concept-Based Clustering of Search Engine Queries”, IEEE transactions on knowledge and data engineering, vol. 20, no. 11, november 2008.
[4] Qingzhao Tan Xiaoyong Chai Wilfred Ng Dik-Lun Lee “Applying Co-training to Clickthrough Data for Search Engine Adaptation”; In Proceedings of DASFAA. 2004, 519-532
[5] E.Chaitanya, Dr.Sai Satyanarayana Reddy, O.Srinivasa Reddy s“Optimized mobile search engine”, (IJCSIT) International Journal of Computer Science and Information Technologies, Vol. 5 (4) , 2014, 5553-5559.
[6] Q. Gan, J. Attenberg, A. Markowetz, and T. Suel, “Analysis of Geo-graphic Queries in a Search Engine Log,” Proc. First Int‟l Workshop Location and the Web (LocWeb), 2008.
[7] Y. Xu, K. Wang, B. Zhang, and Z. Chen, “Privacy-Enhancing Personalized Web Search,” Proc. 16th Int‟l Conf. World Wide Web (WWW), pp. 591-600, 2007.
[8] S.Karthika, S.Gunanandhini, Mr.A.Vijayanarayanan, “ Android Based Effective and Efficient Search Engine Retrieval System Using Ontology”, IJREAT International Journal of Research in Engineering & Advanced Technology, Volume 1, Issue 1, March, 2013 .
[9] Akshaya V Deshmane, Reshma A Sawant, Anant A Kaulage “ A survey on personalized mobile search engine ”, International Journal Computer Science and Management Researche, eETECME, Oct 2013, ISSN 2278-733X .
[10] Thorsten Joachims “Optimizing Search Engines using Clickthrough Data” Proceedings of the eighth ACM SIGKDD international conference on Knowledge discovery and data mining, ISBN: 1-58113-567-X.
[11] Mitikela. Guruswami, T.Sunitha "Efficient Robust Interactive Personalized Mobile Search Engine". International Journal of Computer Trends and Technology (IJCTT) V19 (1):30-33, Jan 2015. ISSN:2231-2803.

Ontology Multi-facet, Geo code, Porter Stemmer, User preferences, click-through values.